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File: /home/nponline/public_html/application/controllers/Cursos.php
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File: /home/nponline/public_html/index.php
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File: /home/nponline/public_html/application/controllers/Cursos.php
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Function: __construct

File: /home/nponline/public_html/index.php
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Function: require_once

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File: /home/nponline/public_html/application/controllers/Cursos.php
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File: /home/nponline/public_html/index.php
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File: /home/nponline/public_html/application/controllers/Cursos.php
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Function: __construct

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Function: require_once

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Filename: drivers/Session_database_driver.php

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Backtrace:

File: /home/nponline/public_html/application/controllers/Cursos.php
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Function: __construct

File: /home/nponline/public_html/index.php
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Function: require_once

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Filename: drivers/Session_database_driver.php

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File: /home/nponline/public_html/application/controllers/Cursos.php
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Function: __construct

File: /home/nponline/public_html/index.php
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File: /home/nponline/public_html/application/controllers/Cursos.php
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Function: __construct

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Function: require_once

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Function: __construct

File: /home/nponline/public_html/index.php
Line: 315
Function: require_once

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Function: __construct

File: /home/nponline/public_html/index.php
Line: 315
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Function: __construct

File: /home/nponline/public_html/index.php
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Function: __construct

File: /home/nponline/public_html/index.php
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File: /home/nponline/public_html/index.php
Line: 315
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Line: 13
Function: __construct

File: /home/nponline/public_html/index.php
Line: 315
Function: require_once

Escuela Hosteleria España | Curso

No te pierdas ninguno de los cursos gratuitos

Características del curso

  • Modalidad ONLINE
  • Horas 40 horas

Descripción del curso

Identificar y reconocer los aspectos psicológicos fundamentales que condicionan la venta: en el cliente, en el vendedor y en el proceso de venta.

Contenido

1. INTRODUCCIÓN A LA PSICOLOGÍA DE VENTAS
1.1. Aspectos fundamentales de la venta.
2. MOTIVACIONES, APTITUDES Y CONOCIMIENTOS DEL VENDEDOR
2.1. La motivación del vendedor.
2.2. Las aptitudes y actitudes para la venta.
2.3. Los conocimientos del vendedor.
2.4. Como influenciar en los demás.
3. HABILIDADES PERSONALES Y SOCIALES DEL VENDEDOR
3.1. La comunicación.
3.2. La asertividad.
3.3. Los conocimientos del vendedor.
4. PSICOLOGÍA DE LA COMPRA Y PSICOLOGÍA DEL CLIENTE
4.1. Factores psicológicos de la compra.
4.2. Psicología del cliente.
5. TÉCNICAS Y PROCESOS DE VENTA
5.1. Teoría del Análisis Transaccional.
5.2. Teorías y procesos de la motivación.
5.3. La entrevista de ventas.
5.4. Técnicas de cierre.
6. RESOLUCIÓN DE CONFLICTOS
6.1. Fidelización de clientes.
6.2. Gestión de clientes.
6.3. La posventa.